Marketing Your Service - course details

This course de-mystifies the process of marketing for non-marketers. Learn how to understand the dynamic relationship between customer, product and competition in your specific context. Learn tips and explore examples of how marketing is happening in and around your industry.

Topics covered:
  • Understanding and addressing customer needs and wants
  • Designing products (services) based on value not price
  • Strategies for getting your message to potential customers
  • Developing your sales pipelines
Duration: 
Full day ONLY
Suitable for: 
anyone
Prerequisites: 
none
Comments:
  • none